Dr Henrique Laurino dos Santos
Dr Henrique Laurino dos Santos is a Research Fellow at Green Templeton College and an Associate Professor at the Saïd Business School, University of Oxford.
His research focuses on issues of data privacy, over-advertising, and consumer-base valuation. His tools of choice are Bayesian statistics and stochastic processes.
Henrique has also engaged in using machine learning to graph shapes of stories and figure out what makes movies popular and TV shows bingeable. He completed his doctorate in 2025 in Marketing at the Wharton School, University of Pennsylvania.
